The exhibition focuses on real items conceived in the last decade, mass-produced and that have a practical function in everyday life, in addition to combining technical innovation and an iconic presence in a unique manner.
It can be visited at the Serpentine Gallery from October 25th until February 7th
28/12/2009
Design Real is an innovative exhibition on contemporary design that offers a personal view of its curator, the German designer Konstantin Grcic, one of the most influential figures in 21st century design.
The exhibition focuses on real items conceived in the last decade, mass-produced and that have a practical function in everyday life, in addition to combining technical innovation and an iconic presence in a unique manner. Grcic has selected 43 products which share this premise from among the leading international designers and companies. They include Santa & Cole's Bina litter bin, designed by Martina Zink and Gonzalo Milá and the winner of the ADI FAD Delta de Plata Award in 2005.
The Bina was selected thanks to the great value that it brings to the places where it is installed, mainly on coasts, thanks to its large capacity and its considerable resistance to corrosion caused by salt residue and sand. It has a light appearance, and the material with which it is made and the way in which it is manufactured allow the product to be mass-coloured, contributing an added aesthetic value.
As Grcic explains, what interests me about industrial design is how these things are made, in what material, and how this has affected their language and their quality. Some objects are very technically-driven; the function really determines the object. Other objects have much more of a signature or an authorship; you see the handwriting of the designer who made it and that's what makes it so special.
By highlighting objects that have made a significant impact on our lives, the exhibition provides new perspectives from which to look at the material world around us and encourages new insights into design. Industrial objects are presented as works of art and the only caption accompanying them is a title which describes their function. The viewers are thus pushed to investigate for themselves the meaning of the objects individually and as a whole, as they would with the works of art in a museum.
Design Real exhibition